Author: Elsa Cordero

Do comments on your blog help SEO for your website

Do comments on your blog help SEO for your website?

Blog Tips, Google and Websites

Here’s the deal: We talk to a lot of people. Sometimes we agree and sometimes we disagree, but when it comes to this question, everyone we’ve asked agrees: they think comments help SEO for their website.

But is this true? The truth is, sadly in some cases, no. Google often penalizes websites that allow blog comments and this can be negative for your website. The question is, why?

Why is Google penalizing websites that allow blog comments?

Google is penalizing websites that allow blog comments because they believe that the comments are not providing a good user experience. By allowing blog comments, websites are opening themselves up to spam and other negative content that can ruin the user experience. In addition, allowing blog comments can also lead to decreased website traffic and lower search engine rankings.

There are, however, a few ways to allow blog comments while still avoiding these penalties. One way is to use a third-party commenting system like Disqus or Livefyre. These systems help to keep the comments section clean and organized, and they also help to prevent spam from appearing on the website.

Another way to allow blog comments without penalty is to use the nofollow attribute. The nofollow attribute tells search engines not to follow any links in the comment section. This will help to keep the website’s ranking intact while still allowing users to leave comments.

Ultimately, it is up to website owners to decide whether or not they want to allow blog comments. But, if they do choose to allow them, they need to be aware of the potential penalties that can come along with it. By using a third-party commenting system or the nofollow attribute, website owners can help to keep their website’s ranking intact while still allowing users to leave comments.

What Can You Do About It?

Luckily, there are a few things you can do to help improve your website’s SEO, even if Google has penalized you for something in the past. Here are a few tips:

1. Focus on creating high-quality content.

Google wants to see websites that are providing valuable information to their users. So, focus on creating content that is interesting, informative, engaging, and well-written.

2. Make sure your website is mobile-friendly.

With more and more people using their smartphones and tablets to search the web, it’s important that your website is mobile-friendly. If you don’t already have a responsive design, here’s a resource from Google on how to make sure your site is mobile-friendly.

3. Stay up-to-date with Google’s latest algorithm changes.

One of the best ways to protect yourself against penalties from Google is to stay up-to-date with their latest algorithm changes. This can be a bit tricky, as their updates are constantly changing, but subscribing to their blog or following them on Twitter can help you stay in the loop.

4. Use social media to promote your content.

Another way to get your content in front of more people is to promote it on social media. Platforms like Twitter and Facebook have huge audiences that you can tap into for free.

5. Use Google’s Search Console (formerly known as Google Webmaster Tools).

Google offers a number of free tools that can help you improve your website’s SEO. One of these tools is called the Search Console. This is a free portal that lets you see your website’s activity from Google’s point of view. It also provides information on how to improve your site and get it into better standing with Google.

6. Check what backlinks say about your domain.

You may not know this, but there is a report inside Google’s Search Console called Links to Your Site. This report will show you all of the websites that are linking to your website, as well as how many pages are linked and what the anchor text is. If you see any links in this report that you don’t want to associate with your website, you can use the Disavow Links tool to remove them.

To help you understand more the allowing comments debate, check out our post, ‘Why You Should or Shouldn’t Allow Comments on Your Blog in 2022’

5 Reasons Why Your Website Needs To Be Faster

5 Reasons Why Your Website Needs To Be Faster

Google and Websites, Website Speed

No one likes waiting for a website to load. In fact, research shows that 47 percent of people expect a web page to load in two seconds or less. And if it doesn’t, they’re likely to leave. That’s why your website needs to be faster.

Here are 5 reasons why:

1. Websites that load faster get more views, shares, and customers.

This is the number one reason why your website needs to be faster.

It only takes 3 seconds for a user to decide whether or not they are going to stick around. This means that you have approximately three seconds to impress them enough so that they stay, otherwise they’re gone and you probably lost a prospect.

On the other side of it, there is 22 percent of users that will leave a website that takes more than 10 seconds to load. So play it safe and hit that 3-second sweet spot!

In order to keep your visitors happy, you need to make sure your website is running as smoothly as possible. This means having a fast loading time.

2. Websites with faster page speeds get higher conversions.

Ensure you are getting the most out of every click by making sure visitors don’t have to wait for your website to load. 53 percent of people will leave a website that takes longer than three seconds to load. This is a huge amount of lost customers. That’s why your website needs to be faster.

A slow website not only frustrates visitors but can also hurt your business. Research shows that a one-second delay in page load time can result in a 7% decrease in conversions.

There are many factors that can affect the speed of your websites, such as image size and the number of requests made to the server. Optimizing these elements can have a significant impact on your page speed.

3. Google uses page speed as a ranking factor for search engine results pages (SERPs) meaning faster sites rank higher and get more traffic from the world’s largest search engine.

In addition to higher rankings, faster websites enjoy lower bounce rates (people that leave your site after just viewing the first page) and longer average visit duration times. All of this amounts to more leads and conversions for your business.

Additionally, Google has indicated that page speed is a factor in its search rankings. So, if your website is slow, you’re likely to be ranked lower in search engine results pages.

Not only will it make your customers happier, but it will also help your SEO ranking.

4. A faster site improves the user experience for visitors potentially increasing the amount of time spent on your site. This ultimately leads to more page views.

Additionally, search engines have a preference for sites that load quickly and efficiently. Sites with slow loading speeds often struggle to gain good page ranks from various search engines such as Google or Bing.

5. Bounce rate decreases, along with the amount of people who leave your site immediately after viewing one page or fewer increases.

Generally speaking, the higher the bounce rates are on your site, the lower an SEO score you will end up having. This can be seen as a negative thing for search engine crawlers, thus, less of a chance you will be ranked high in results.

This is because a website that loads faster will encourage visitors to stay longer and explore more of your content, products, or services.

Want to know how you can make your website faster? Check out our blog post on how to speed up your website.

In conclusion, there are many reasons why your website needs to be faster. If you would like more information on any of the 5 ways a faster site helps you with your audience, business, or search rankings contact us today!

What The Heck Is A Cache

What The Heck Is A Cache? And why is it important for a fast website?

Google and Websites, Website Speed

There are many different types of caches and you don’t need to understand all of them to take advantage of its power. However, if you want to get the most out of caching, it’s helpful to have a basic understanding of how it works.

Every time you visit a webpage or refresh it, your browser requests the content from the webserver. If the content is not in the cache, your browser has to send a request to the server, wait for a response, and then display the content. This process can take anywhere from a few milliseconds to several seconds, depending on the size of the page and the speed of your internet connection. However, caching can speed up the loading of web pages by up to 50%.

Caching And Mobile Devices 

Caching is especially important for mobile devices because they have limited memory and bandwidth. When a mobile website loads slowly, users are more likely to abandon the page. Mobile devices account for about 56% of web traffic today. Of that 56%, 20% use iOS phones, 16% use Android phones, and 38% use other mobile devices. This means that a larger percentage of mobile users are using iPhones or Android phones, which have better browsers and optimized caches.

Caching And More Customer Conversions

According to a 2017 survey by Zendesk, two-thirds of customers abandon a purchase process because of a frustrating user experience. If you’re trying to sell something online, whether it be an app, service, or physical goods, poor web performance is the last thing you want to inflict on your customers.

Fast websites aren’t just important for e-commerce, they’re also an important part of search engine optimization (SEO). Browsers like to show websites that load quickly in their search results because users prefer fast sites and Google ranks them higher. This means more visitors and more conversions for you!

This is where caching comes in! By taking a snapshot of your content and storing it on a CDN (content delivery network), the cached version appears when users visit your site or refresh it. That way, if they come back and refresh their browser, the cached version will load much more quickly than if they’ve never seen it before.

This is particularly beneficial for WordPress users because you can take advantage of an incredibly popular caching plugin like W3 Total Cache. W3 Total Cache speeds up WordPress by caching both the static files and the dynamic content. There are also other caching plugins and your hosting service might be offering this already!

Caching Plugins also minifies and compresses your HTML, JavaScript, and CSS files to reduce the size of those files. This can result in a 2x-10x performance improvement for your website!

In Conclusion caching is an incredibly important tool for optimizing your website. By understanding how it works, you can take advantage of its benefits and improve the performance of your website for your users.

Thanks for reading!

How #Hashtags Can Help You Get More Traffic to Your Website

How #Hashtags Can Help You Get More Traffic to Your Website

Google and Websites, SEO

Hashtags are a great way to get your content seen by more people. They’re used in posts on social media platforms like Twitter, Instagram, and YouTube. But they can also be used when you’re trying to optimize your website for search engine traffic.

Here’s How Hashtags Work

When you add a hashtag to your post or website, it becomes searchable by anyone who is looking for that particular topic. So, if you’re a business owner and you want to get more people to visit your website, adding hashtags to your content is a great way to do it. Just make sure that the hashtags you use are relevant to your business and to the content you’re posting.

Another way to use hashtags is by creating a hashtag campaign. This is a great way to increase brand awareness and to get more people talking about your company or product. When you create a hashtag campaign, you’ll need to come up with a catchy slogan or phrase that encapsulates your brand.

Then, you’ll want to come up with a list of hashtags that relate back to your slogan or phrase. You can then promote these hashtags across social media platforms and encourage people to use them in their posts about your company or product.

When someone uses one of the hashtags that relate back to your brand name, it’ll automatically create a link to your brand or company’s website. This is great because it’ll help increase the traffic on your site and will also help build awareness for your brand.

Here are some examples of hashtags that relate to specific brands:

• #CocaCola – This is a great hashtag for Coca-Cola.

It’ll help increase the brand’s exposure and it will also allow people who use this hashtag to find more information about their company or product.

• #Starbucks – Another good example of a catchy brand slogan that can be turned into a hashtag campaign is Starbucks. Their slogan is “Love what you do. Do what you love.” So, their hashtag campaign could be “#DoWhatYouLove.”

This would be a great way to get people talking about the brand and to also drive traffic to their website.

• #Apple – Apple’s slogan is “Think different.” So, their hashtag campaign could be “#ThinkDifferent” or “Thinking different.”

This would also be a great way to get people talking about their company and to drive traffic back to their website.

You can come up with your own hashtags for your business by using the same principles that these big brands have used. Just make sure you’re consistent when you’re using them and that your hashtags are easy for people to remember.

So, if you’re looking for a way to get more people to visit your website, using hashtags is definitely the way to go.

8 Easy Ways to Clean Up Your Business Online Identity

8 Easy Ways to Clean Up Your Business Online Identity

Business Online Identity, SEO

Do you want to make more money and be better connected with your customers? It is important for you to take the time to clean up any negative information that is on the internet about your business.

This post will show you how by not only listing 8 easy ways but also giving real-life examples of companies that have been successful in doing so.

  1. Avoiding Negative Online Reviews

Did you know that a majority of people search for local businesses on the internet before going out to purchase from them? This means it is more important than ever for your business to have good online reviews. If not, then potential customers will go with another company because they do not want to risk their money or time with a business that has bad reviews.

One way to avoid this is by using services like Reputation.com, which helps you manage and improve your online reputation.

2. Creating Positive Online Content

Another great way to clean up your online identity is by creating positive content about your business on the internet. This can be done in many ways, such as building a website, having an active social media presence, and creating videos that people will want to share with their friends.

For example, one of the world’s most successful companies Facebook uses its online platform as a way for users to directly connect with it.

This way more people know about what they do and are able to get involved in how they are building their company.

3. Avoiding Scams

Do you have a business that is being viewed as an “easy target” to scam? If so, then it is important for you to take the time to clean up any negative information about your business by avoiding scams.

Some ways of doing this include making sure there isn’t any fake information about your company online, verifying all of your contact information and using a trust seal to show that you are a legitimate business.

4. Creating an Online Strategy

As we stated earlier, it is important for your business to have a good online reputation in order to connect with more customers. However, this doesn’t mean that you should do all of the work yourself. You need to have a plan and strategy for what you want your online presence to look like.

This includes who is going to be in charge of creating and updating content, as well as responding to any negative reviews.

Using SEO A great way to clean up your business’s online identity is by using SEO techniques. This will help to ensure that your website appears as the top result when people search for keywords related to your business.

Some ways of doing this include making sure your website is up-to-date, filling out all of the information on your website correctly, and including positive reviews on your website.

5. Creating a Strong Brand

A strong brand can help your company to stand out from the crowd and get more people interested in what you have to offer.

This includes making sure that all of your marketing materials, such as websites, business cards, and brochures are consistent with each other so they look professional.

6. Creating a Mobile-Friendly Website

It is important for your website to be mobile-friendly so that people can easily view it on their phones or tablets.

This is especially important because a majority of people are now using their mobile devices to access the internet. You can test to see if your website is mobile-friendly by using Google’s Mobile-Friendly Test.

7. Registering Your Business Name

Before you can start doing business under a specific name, it is important that your company registers the trademark. This way no one else will be able to use this name in order to sell their products or services.

However, there are some exceptions when it comes to naming businesses such as descriptive names and surnames.

8. Avoiding Spam

Do you have a lot of spammy comments on your website? If so, then it is important for you to clean them up.

This can be done by using services like Akismet, which helps to protect your website from automated spam comments.

There are many different ways that your business can clean up its online identity. By following the tips in this blog post, you can be sure that your company will have a positive online presence that will help to attract more customers.

For help cleaning up your business’s online identity, contact us today! We specialize in helping businesses to improve their online reputation and connect with more customers.

5 Fast Ways to Convert Visitors to Leads: Conversion Tactics

5 Fast Ways to Convert Visitors to Leads: Conversion Tactics

Client Conversions

You’ve built your website, you have a great looking landing page, and you’re ready to go. You work hard on building your email list, but then something happens – visitors don’t convert into leads! What went wrong?

These 5 conversion tactics will help increase the number of people who are turning into leads.

1. Use social media to engage with potential customers.

When used correctly, social media can be a powerful tool for engaging with potential customers. Make sure you are actively monitoring your social media accounts and responding to any questions or comments in a timely manner. You can also use social media to share content that is relevant to your target audience.

Tip: Use social media advertising to specifically target

2. Create an easy-to-navigate website that is designed for conversions.

Your website should be designed for conversions. There are a number of different elements that can help increase the likelihood that someone will convert into a lead, such as having clearly defined CTAs and using videos or pictures to draw attention to your products or services.

Tip: Try A/B testing with two versions of your CTA button 

3. Develop a “call to action” button on all pages so they can sign up right away.

Your website should have a “call to action” (CTA) button on all pages. This will give potential customers the opportunity to sign up for your email list or download your ebook right away. Make sure the CTA button is easy to see and stands out from the rest of the page.

Tip: Try using a contrasting

4. Offer incentives for signing up (eBooks, whitepapers)

One of the best ways to get people to sign up for your email list is to offer them incentives. You can offer potential customers a free eBook or whitepaper in exchange for their contact information. This will give you the opportunity to market to them later on.

Tip: Make sure the content of your incentive is relevant to your target

5. Send them emails about how their information is secure.

When asking for someone’s contact information, you need to make sure that they feel their information is safe and secure. You can do this by sending them an email about how your website uses SSL encryption and how their information will never be shared with third-party companies.

Tip: Try using a trust seal on your website to help build

In conclusion, these are just a few of the many conversion tactics that can be used to help increase your number of leads. Make sure you’re using social media, having an easy-to-navigate website, developing a “call to action” button on every page and offering incentives for signing up!

For more information on how to increase website conversions, please contact us today. We would be happy to help!

3 Simple Strategies to Beat your local competitors on the local search results

3 Simple Strategies to Beat your local competitors on the local search results

Google and Websites, Local SEO, SEO

The internet is a huge place. You may be wondering how you can compete with your local competitors in the local search results.

Here are three simple strategies that will help you rank ahead of them and get more business!

  • Create content that is relevant to your customers:  Your customers want to find information about what they need quickly and easily on Google, so make sure you create content that answers their questions or provides solutions for their problems.

This means adding long-tail keywords to your posts and pages so they show up in search results when people look for specific topics related to what you offer.

It also means creating lots of high-quality blog posts, infographics, videos, social media updates, etc., which all have one goal in mind: helping your customers solve their problems.

  • Optimize your website for local search:  When you optimize your site, make sure to include keyword phrases and business data in the places where Google expects it. This means adding keywords into title tags, meta descriptions, H-titles, blog post titles and headings (Hn’s), alt image tag text, etc., so they show up in search results when people look for those topics related to your company.

It also means making sure you have great, accurate business data on Foursquare and Bing Places (formerly Yahoo Local) so that they can include it in their local listings as well.

  • Be Patient: So, even if you’re doing everything right, it may take a little while before your website starts to rank higher in the local search results pages. But as long as you keep creating great content and optimizing your site, you’ll be on your way to beating the competition!

There are many other effective things that can influence how Google ranks your website in search results – this is just scratching the surface. However, if you focus on creating great content and optimizing your website for local search, you’ll be well on your way to improving your rankings and getting more business from online sources.

Are you looking for more information about local SEO? Contact us today and we will help your website be ranked on the first page of Google!

How Does Google Know What My Website Is About

How Does Google Know What My Website Is About?

Google and Websites, SEO

This question has been asked by many business owners. In order to answer this question, let us have a look at how Google builds its search engine results page (SERP).

Google works on the premise that users want fast and accurate answers. Google crawls the web and indexes content from millions of websites. The length of time it takes for Google to crawl and index a website depends on a number of factors, such as how often the website is updated and how much content it has.

Once Google has crawled and indexed a website, it will analyze the content on the website to determine its topic. The following are some of the factors that Google takes into account when determining a website’s topic:

The Name of the Website

Have you ever wondered how the name of your website affects Google’s search results? There is a lot that goes into naming your site, but it will help to think about keywords. If you are trying to rank for “organic food,” then try to include this keyword in the title and URL. You should also use keywords in your meta tags and content. This way, Google will know what your site is about.

Naming your website doesn’t just help google – it can also help your visitors find what they are looking for.

If you pick the right name, then people will be able to find your site more easily. This means that both Google and users can quickly access the information on your website, which is always good!

The Keywords that are used on the Website

Google is the most popular search engine in the world with about 92% of the market share. This means that if you have a website, it needs to be optimized for Google so that people can find your site when they are searching on google. Google uses keywords as one way to understand what your site is about. With more visitors coming through, you will see an increase in conversion rates and revenue!

If you are not sure what keywords to target, try using Google AdWords Keyword Planner. This tool will help you find keywords that people are searching for and see how competitive they are. You can also get ideas for new content by looking at the related terms section. Once you have targeted some good keywords, make sure to include them in your website content, titles, and meta descriptions.

If you are looking for help with SEO or want to learn more about how to use keywords in your marketing strategy, contact us today! We offer a variety of services that can help you improve your website’s visibility online.

The Description of the Website

What does the description of your website do? The answer is that it helps Google see what your website is about. This means that if you have a great title and description for your site, then people who are searching on google will be able to find you easier.

This is because when someone types in a keyword, Google will pull up the best match based on that keyword. And if you have a great title and description for your website, then it will be one of the first matches that pop up. So, make sure to take advantage of this by writing a great title and description for your website!

The Titles of the Pages on the Website

The titles of the pages on your website are very important. They help google know what your website is about, so they can provide better search results for people looking for information. The title also helps potential customers find you more easily in google search results. If someone searches “why do dogs need to drink water” and you have a page titled “Why Dogs Need Water” then it will be one of the first links that pop up when they click on the link entitled “Searches related to why do dogs need to drink water”.

This can be a confusing and time-consuming task for you to take on. We understand that your time is better spent on other aspects of your business! By far, the best way to ensure that you have good content on your website with strong keywords and phrases is to hire an SEO expert or company such as KCOR Web Creations who can do all of this for you. If you don’t then it may take longer than expected before you start to see any results from your website.

What is my Niche Market?

It is a common belief that in order for your website to rank well in Google, you need to have good content. While this is true, it doesn’t give the whole story on how ranking happens. It’s not just about having quality content- it’s also about the niche market your site targets. Google has a difficult time understanding what sites are actually about if they target too broad of an audience.

To learn more about the importance of knowing your niche audience, read our article: Why knowing your niche market is vital for a successful website

The Anchor Text (the text that is hyperlinked to another page on a website)

The anchor text is the clickable text that appears on a webpage and helps people to find other related information. Google uses this information to help them understand what your website is about.

Additionally, if you use relevant keywords in your anchor text, it will give you an added advantage in terms of search engine ranking. This will help Google understand your site’s content better, and as a result, you will rank higher in search engine results pages!

So, does the anchor text help google know what your website is about? The answer: yes, it can!

For more information and/or to get help with your website, feel free to contact us and we will be more than happy to help!

Why Having a Responsive Website is more important than ever

Why Having a Responsive Website is more important than ever!

Website Design

The world is quickly changing. These days, people are using their smartphones for everything from watching TV to reading the newspaper and surfing websites. The problem is that some website owners don’t realize this, and they design a site that’s not responsive to all devices. This means that some visitors will never get past your homepage!

In this blog post, we’ll discuss why having a responsive website is more important than ever before and how you can make sure yours is one of them!

Making Your Website Responsive To All Devices

One of the most important things to consider when creating or updating your website is making sure that it’s responsive to all devices. This means that no matter what kind of device a visitor is using, be it iPhone, Android, tablet, laptop, etc. your website will adjust automatically so that it looks and functions optimally on their screen.

If you don’t have a responsive website, you’re likely missing out on a large number of potential visitors.

In recent years, the number of people using smartphones and other mobile devices to access the internet has skyrocketed.

In fact, in some cases, more people are now using their phones to go online than they are using traditional computers!

This is especially true when it comes to younger generations; according to a study by the Pew Research Center, 88% of 18-29 year olds use their smartphones to access the internet.

This means that if your website isn’t responsive, you’re likely losing out on a large number of potential customers.

Fortunately, making your website responsive is easier than ever before. There are a number of different tools and frameworks that you can use, and most modern website builders have responsive designs built-in.

If you’re not sure how to make your website responsive, or if you need help updating an existing site, contact us and we will be happy to help!

Thanks for reading! We hope this blog post has helped to explain why having a responsive website is so important. If you have any questions or comments, please let us know in the comments section below. And be sure to check back soon for more blog posts!

Which is More Affordable: Free Website Builders or Hiring a Web Designer

Which is More Affordable: Free Website Builders or Hiring a Web Designer

Design, Website Design

There has been a lot of debate about whether or not to use free website builders. There are many benefits and drawbacks to both types of services, so it is important to know what you’re getting into before making this decision.

So, if you’re on the fence about using a free website builder, or hiring a web designer to create your site, and the budget is tight, this article will help you decide which is the way to go. Free website builders are becoming more popular as people are looking for ways to save money online.

But how do they compare to paying someone else? We’ll discuss the pros and cons of each option so that you can make an educated decision!

Free Website Builders vs Hiring a Website Designer

Free Website Builders:

  • Are easy to use and don’t require any coding or design experience
  • Can be used to create a website in minutes, without having to learn any new software
  • Come with templates that you can customize to match your brand or business
  • Require a domain name and hosting, which can add up over time
  • Are not as customizable or flexible as with hiring a web designer
  • Can be difficult to make changes or updates once your website is live

Hiring a Web Designer:

  • Usually more expensive than using a free website builder, but can be worth it if you need a custom design or want someone else to take care of the technical details
  • Can be more affordable if you have a specific design in mind and don’t want to spend time finding a template or designing your own website
  • May offer more support and assistance than free website builders, especially if you’re not familiar with web development or coding
  • Are less flexible than using a free builder, especially if you need to make changes or updates after the website is launched

So, which is more affordable for you? If you’re looking for an easy way to create a website without any coding or design experience and you are OK with not having a custom “look-and-feel”, then a free website builder is probably your best option.

However, if you want a custom design or more support and assistance, then hiring a web designer is probably the better choice for you.

This happens to be our specialty! So please feel free to contact us today for a free 30-minute consultation to see if hiring us to be your web designer is right for you.

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